Real Estate, Like Dating, Is About Making Matches

In order to be a good real estate agent, you sometimes need to think outside the box. In this article, we are going to make a comparison that might seem a little odd at first, but it will actually make quite a bit of sense in the end.

We’d like to discuss the many ways in which real estate is like dating. In other words, how some of the standard ‘rules’ that apply to dating can also apply to the real estate world. As an agent, you can keep these rules in mind when trying to provide your clients with the best possible service.

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Ready for a Commitment?

Those going on dates may or may not be ready for a long-term, committed relationship. It’s much the same way when it comes to real estate. Some prospective buyers will be ready for the commitment that comes along with buying a home, while others will have second thoughts as the process moves along. Early on, have an honest conversation with your potential clients about whether or not they are ready to buy a home. It would be a waste to spend time touring many homes before they decide that this isn’t the right time.

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First Impressions Can Lie

When meeting someone for a dinner date, it would be a mistake to assume that the first things you think about them are the truth. Rather, it’s best to take the time to get to know someone before making judgments. Again, this is a nice analogy for the home buying process. There is much written and said about the importance of ‘curb appeal’, but that element is a bit overrated in the end. Experienced agents, and smart buyers, will know that there is far more to a property than what appears on the outside when you first drive up. Resist the urge to judge based on first impressions and take the time to get to know each property before making decisions.

Trust Your Heart

It’s easy to over analyze the big decisions in life. That is true in romance, and it is true in real estate. Home buyers can look at all the facts and figures on paper such as square footage and lot size, but something about the home will need to speak to them on an emotional level. As a real estate agent, you’ll need to understand the importance of that emotional connection when showing houses and talking through the options with your clients. Sometimes, the best deal on paper won’t be the winner, just because their heart isn’t in it.

Get Another Perspective

As you work your way into a romantic relationship, you may decide to introduce your new partner to friends and family. This is a common step to take, and many do it to make sure those around them like the person just as much. You can apply this kind of perspective to real estate, bringing along close friends or family members to a property showing for another opinion.

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2018-09-15T16:38:19+00:00

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